Business
BUS 121 Introduction to Business (3 credits)
Prerequisites: None
This course provides a broad overview of American business today. Topics covered include company organization, and the role of accounting, finance, marketing, sales, engineering, personnel, manufacturing, and research/design. Particular emphasis will be given to the problems, practices and procedures of a modern company. Corporate responsibility for community and environment will also be discussed.
BUS 122 Introduction to Non-profit Management and Leadership (3 credits)
Prerequisite: Sophomore standing
This course is designed to explore the administration and daily management of the non-profit agency. A primary focus will be on those agencies generally serving the Jewish community, but skills learned will be applicable to other types of agencies as well. This course will study the basics of non-profit office administration, including: Board development, staff recruitment, hiring and retention, budgeting, policy development, fundraising, strategic planning, marketing and more.
BUS 200 Principles of Management (3 credits)
Prerequisite: BUS 121
This course will teach contemporary management tools: qualitative and quantitative concepts, techniques and cases, and the role of the manager as a decision maker and leader. The evolution of corporate organization in relation to corporate growth will be examined. Some aspects of human resources management will be touched upon.
BUS 202 The Jewish Organization (3 credits)
Prerequisite: Sophomore standing
This course examines the unique characteristics, organizational structure, necessary personnel, and unique challenges faced by the Jewish organization. Additionally, students will develop an understanding of the unique culture of Jewish organizations in their varied forms, including issues related to ideology, culture, structure, personnel, and mission.
BUS 303 Business Law (3 credits)
Prerequisite: BUS 121, Junior/Senior Standing
This course will teach the fundamental legal principles that business professionals need to know: the legal aspects of the business unit, including partnerships and corporations; commercial paper and banking; and principles of the law of contracts.
BUS 342 Principles of Marketing (3 credits)
Prerequisite: BUS 121
This course will teach the student how to plan and manage the marketing objectives of an enterprise, including demand analysis and market research, and how to formulate and implement a marketing strategy.
BUS 400 Business Information Systems Special Topic (up to 9 credits; max of 3/semester)
Prerequisite: as per consent of Dean and Instructor
Topics and credits to be determined
BUS 410 Directed Study in Business Information Systems (3 credits)
Prerequisite: as per consent of instructor
Topics and credits to be determined
BUS 450 Internship/Externship (no more than 6 credits counted towards BIS concentration) 1-6 credits per semester (but no more than 12 total)
Prerequisite: Permission of Dean
The goal of the internship/externship program is to provide students with opportunities to test their career interests and develop job-related skills through approved work experiences. Faculty sponsors guide students as they link theoretical knowledge with practical learning gained in part-time or full-time career internships/externships. A faculty member will determine the academic content of the work experience and monitor student performance. The student internee will have to maintain regular contact with the faculty supervisor reporting on experiences during the internship and analyzing the academic content and skills acquired.
BUS/ENG 452 Fundamentals of Public Relations (3 credits)
Prerequisite: ENG 101 or equivalent and ENG 313 or permission from the Dean
The course focuses on teaching students the fundamentals of fostering goodwill for a person, corporation, institution or product. Students will learn the tools of the craft, which include personal appearances and attitudes, customer service, and some of the basic elements of paid advertising. Topics include: how to write press releases, speeches, brochures, annual reports, newsletters and signs, and how to use them effectively.
BUS/CIS 460 Job Search Strategies (1 credit)
Prerequisite: Senior standing
This course develops the skills to search for jobs. It includes resume writing, job research, interview skills, and evaluation of competing job offers.
